When considering a significant investment in a business venture like a multi-unit franchise opportunity, many entrepreneurs will want to learn more about what they could expect.
To offer those interested in owning a chicken franchise a better understanding of what a multi-unit franchise partnership with Golden Chick is like, we spoke with Joseph Omobogie, one of our top multi-unit franchise owners.
Joseph shared his experience and how he has created a strong bond between himself, the Golden Chick team, the employees at his franchise locations, and the loyal customers he serves.
During his time as a multi-unit franchisee, Joseph has found that Golden Chick has given him several key advantages over other quick-service restaurants (QSR) and fast-food brands.
This includes our menu, which caters to the tastes of our customers with limited-time offerings and fan favorites that he can make available at his stores.
Joseph’s Journey as a Golden Chick Multi-Unit Franchisee
Joseph first came to America decades ago in pursuit of a better way of life and to achieve the American dream. Joseph’s first job was as a cook in a chicken restaurant, which ignited his passion for serving delicious, fresh chicken to satisfy his customers’ cravings. In 2003, he found an opportunity to join the Golden Chick brand family by leasing an available location in the Dallas, Texas area.
Joseph told us he was drawn to Golden Chick because,
“I did not have much money at the time, so starting my own business from scratch would have been very difficult. With Golden Chick, I was able to start with a more reasonable financial investment, especially compared to other franchising brands in the market.”
As he learned his way around the chicken restaurant industry and what it took to run a successful business, the Golden Chick team supported him each step of the way. Within three years, thanks to his hard work, our unique menu, and the impactful training and open line of communication generated from our headquarters, Joseph was able to launch his second Golden Chick franchise in 2005.
Joseph’s franchises hardly stopped growing there, as today he owns and operates 12 Golden Chick stores with two additional locations under construction He attributes this to how “Golden Chick offers one of the best multi-unit franchise opportunities in the chicken restaurant industry.”
What Makes Golden Chick a Great Franchisor
Joseph explained how Golden Chick’s training set up each of his chicken franchise locations for success:
● Golden Chick provided 4 weeks of initial training for the manager and assistant manager for each location.
● The Golden Chick team visited and stayed at each new store to provide 2-3 weeks of training until each employee was fully ready to handle each of their responsibilities
● Building the employees’ professional skills helped each location deliver the level of customer service that our customers expect from Golden Chick.
● This training and support are major reasons why the process of opening and managing every location has become easier with each additional Golden Chick store launched
● The technology supported by Golden Chick has gone a long way in making stores more efficient by keeping the restaurants at the forefront of the latest innovations.
Joseph also recalled visiting our headquarters to taste-test new menu items created by our chefs:
“I kept my customer’s preferences in mind and offered valuable feedback for the Golden Chick team to implement in their new creations. This has ultimately proven to be instrumental in improving the satisfaction level of our customers with the menu.”
“One of my favorite things about being a Golden Chick franchisee is that my input is heard, valued, and used to help make Golden Chick locations better. Thanks to our marketing funding, I can allocate advertising dollars to specific segments where it’s needed the most. As a result, my stores experienced strong returns in those efforts.”
Joseph ended his conversation with us by stressing how now is the perfect time for prospective franchisees to join the Golden Chick, brand family. His story reflects that our multi-unit franchise owners enjoy their lives as partners with us, thanks in large part to the fantastic chicken we serve and our leading business structure.
Ready to start your multi-unit franchise story? Contact us today to become part of the Golden Chick brand family!
