Thinking about starting a chicken restaurant business? We think that’s a great idea! But you should know there are two ways to do that: you can start from scratch and take on all the responsibilities yourself, or you can partner with us to own a Golden Chick franchise and enjoy the perks that come with that partnership.
The Golden Chick team has been in the industry for over 50 years, and all our franchisees benefit from our deep knowledge and expertise. Since we first started, we have strived to build a sense of high-quality, consistent service with nearby consumers and strengthen their customer loyalty to our brand. While other restaurant franchisors have changed their business structure, menu, and other important aspects to chase fads, Golden Chick has remained true to what has taken us this far. Our dedication to satisfying the Southern palate has never wavered, and it is paying off in the growth that many of our franchisees are experiencing with their locations now. Franchising comes with a host of benefits that are difficult to find when operating under a traditional small business model. Here, we’ll look at a few of the ways they do and some of the differences between going it alone and investing in a franchise.
A Proven Business Model to Pave the Way
When you partner with Golden Chick to open a chicken restaurant franchise, you immediately benefit from our time-tested business model that takes a lot of the guesswork out of running your restaurant. We’ve spent over half a century working the kinks out of day-to-day operations,
which means you’ll spend less time trying to figure things out and instead have more time to focus on growth!
Our model has an answer for just about everything — from hiring friendly staff to implementing effective marketing approaches to buying inventory at competitive prices— and can help you feel ready to meet the challenges of business ownership. This kind of resource is simply not available when you begin a small business from scratch.
Expert Training and Support
Industry experience isn’t necessary when you open a chicken restaurant franchise with Golden Chick, and that’s because you will hire a General Manager with solid QSR franchise experience to pilot your Golden Chick restaurant. Our training and support are comprehensive and ongoing and we can train your management staff in the “Golden Chick” way. There’s a lot to worry about when starting a business, and having the right know-how is often at the top of the list.
Fortunately, when you partner with Golden Chick, that’s much less of a concern. We make sure that starting a chicken restaurant business with us means you can count on expert training and support to help prepare you for business before, during, and after you open your Golden Chick’s doors. Some of the ways we support you include:
● Helping you with the site selection process
● Providing a list of approved equipment and signage vendors
● Scheduling visits from District Directors to help solve any problems
● Supplying you with effective marketing materials and programs
● And so much more!
This kind of guidance is simply not available to anyone starting their business from scratch, making a Golden Chick franchise opportunity such a smart one to consider.
An Established Chicken Franchise Brand Behind You
Golden Chick is already a favorite of thousands of diners across our markets, which means when you open your franchise doors, you won’t have to work as hard to build your reputation as you would if starting from scratch. We’ve worked for 50+ years to establish one of the most respected brands in our industry, and we haven’t stopped!
Golden Chick has been serving chicken from the very beginning, meaning that we have been ahead of the curve ever since the surge in consumer demand for chicken dishes. Loyal customers know about the standards of our chicken items and spread the word to those they know to satisfy their chicken cravings.
Golden Chick menus are far from one-dimensional, though, as we have expanded our menu during our time in business. And unlike the menu items other QSR franchisors offer, ours are not meant to replace the chicken dishes but to complement and pair with them.
We’re always working on getting the Golden Chick name out there, and our regional marketing campaigns will directly benefit you. Furthermore, because so many already know and trust the Golden Chick name, your marketing dollar will go further because it’ll be quicker and easier to reach your demographic. You’ll also have access to the recognized trademarks and slogans that have come to define our brand.
With all of these advantages in your favor, our team is confident that your Golden Chick franchise will have what it takes to realize your vision and accomplish the goals we set together. Want to learn more about our chicken QSR franchise opportunity? Visit our website and reach out to our team today so we can discuss what becoming a franchisee with Golden Chick can do for you!