Starting a restaurant business is no small endeavor. You need to come up with a menu, find the perfect location, compel customers to choose your establishment over competitors, all while managing food and labor costs and trying to make a profit. As you can see, going it alone is a lot to handle. That’s why franchising is such an exciting opportunity! When you partner with Golden Chick, you can count on us to teach you our time-tested processes, greatly simplifying your job. Here, learn about some of the best reasons to partner with a franchisor like Golden Chick.
1. A Well-Established Brand Name
Operating under a well-known brand name is a fundamental way to attract customers to your restaurant. It can take independent owners years after starting a restaurant business to build up a reputation within their community, but franchisees partnering with brands like Golden Chick enjoy faster brand recognition. Making this choice can save you valuable time in the early days of your business, as you’re working to build up a strong customer base.
2. Standardized Startup Procedures
While running a restaurant presents its own unique sets of challenges, starting a restaurant business can be especially difficult for newcomers without guidance. Where should you set up your restaurant? How much should your location cost? How many employees should you hire? What should you serve? These are just a few of the questions restaurant owners need to answer before they even open their doors.
It’s at this point where an experienced franchisor like Golden Chick is especially valuable. We’ve been in business for decades and have opened over 200 locations. That means we’re able to get new restaurants up and running with less hassle. We know what to look for in a location, our menu has proven to be popular, and we know what you should aim to spend to see the strongest returns on your investment. In short, we take a lot of the guesswork out of the equation!
3. Well-Established Operating Procedures
Our support doesn’t end once your restaurant is up and running. We continue to help our franchises run smoothly with valuable resources like well-established operating procedures designed to maximize efficiency and minimize wasted resources. While many of our franchisees don’t work in their restaurants day-to-day, they are involved in the community building the local owner face of their Golden Chick image. We’ve figured out the best ways to keep employees and customers happy; so things run smoothly, whether you’re on-site daily or not.
4. Research and Development
It’s tough for independent restaurant owners to get their finger on the pulse of changing consumer tastes. With their hands full running a business, there’s not much time for research and development. But the Golden Chick corporate team has the resources to monitor industry trends for you! As a result, you can be sure that your menu and specials are likely to attract customers.
These are just a few of the benefits of starting a restaurant business with a franchisor like Golden Chick. Contact us today to learn about the opportunities in your area!
