As an increasing number of professionals seek to start their entrepreneurial journeys, the fast-casual restaurant industry is poised to offer incredible growth opportunities to those who enter soon. Over the past few years, franchise stores of QSR brands were more profitable than independent locations that operated under a traditional small business model. This signifies that the way forward for those looking to take advantage of significant demand in the fast-casual market is to invest in a franchise restaurant like Golden Chick.
Before you commit to franchising with a brand, there are several essential aspects that you should consider. Here, we’ll discuss those key factors and how entrepreneurs like yourself can evaluate each element of franchising against specific brands. We will also share what a franchisee with Golden Chick can expect from their investment and why it makes us the premier franchisor partner in the fast-casual restaurant industry.
Robust and Reliable Brand Name
Virtually any time you enter a business partnership with a brand, your name is closely tied to theirs, and franchising is no exception. The franchisor’s brand that you operate under should be recognizable, but for the right reasons. There is no use in opening a new location in your local community if the consumers in the area don’t trust the quality of the product or refuse to do business with you because of other negative feelings they might hold towards the brand you are working with.
Golden Chick has become an established name in the QSR restaurant industry, known for serving delicious chicken at our franchise locations over our 50+ years in business. While chicken is in our name, our menu extends beyond our tasty chicken offerings to include fresh salads and side dishes that have become hits with customers. Our excellent food and service have built a loyal following and customer base that helps our new franchisees get their locations off the ground and overcome the hurdles that trip up other QSR stores.
Business Model Designed for Growth
As entrepreneurs spend more time in the industry, many find additional business ventures they choose to pursue for various personal and professional reasons. Some, however, may find themselves handicapped by the agreement they’ve entered into with their current franchisor and unable to pursue other opportunities short of cutting the cord on a franchise business that they’ve worked so hard to make a success.
With Golden Chick, our efforts as a franchisor are designed to prevent you from missing out on future passion projects for the sake of your existing Golden Chick franchise. The flexibility afforded by our business model and franchisee support resources allows you to adopt the management style that best fits your personal schedule. And if you are seeking to add more streams of income on top of your original Golden Chick franchise, we are happy to work with you on multi-unit opportunities!
If you are still unsure of what to look for before you invest in a restaurant franchise, let the Golden Chick team show you the difference we make for our franchisees on a daily basis!
Contact us to get started on your Golden Chick journey today!